Track Story Analytics
Optimize story effectiveness over time
Actionable Insights With Integrated Story Analytics
No need for third party reporting software.
REPORTING DASHBOARD
Access data & reports for stories, campaigns, & users.
ACTIONABLE INSIGHTS
See what's working, what's not, & what actions users take.
STORY OPTIMIZATION
Optimize story effectiveness over time based on insights.
The Reports You Need. None You Don't.
Quickly get the insights you need without sifting through unnecessary reports.
RETENTION REPORT
See how audiences move through your story, which content they are interested in, the actions they take, and even where they drop off.
CAMPAIGN REPORT
Track audience engagement data by channel to see which channels work best (ie. people coming to a story through Google ads convert more than people coming from social media).
CONVERSION REPORT
Track how many people take action by clicking on the CTA button. Understand how stories are contributing to your acquisition, sales, & retention goals.
PAGE VISITS REPORT
View insights at the individual page level to track Total & Unique Page Visits. You can even view deeper activity data by page with the 'View More' button.
Optimize Story Effectiveness
Update your digital stories based on insights.
- Easily update content with the Story Builder & republish
- Get more people to complete your story
- Increase conversions by generating more clicks on your CTA button
"The data was the best part! Love the Campaign tracking as well.
It helps me refine my strategy!"
- Senior Marketing Leader, Johnson & Johnson