CONFERENCE EXPERIENCES SOLUTION

Activate HCPs at Conferences With Personalized Digital Experiences

Bring Fun, Interactive Brand Stories to Life in Your Booth.
CONFERENCE EXPERIENCES SOLUTION

Activate HCPs at Conferences With Personalized Digital Experiences

Bring Fun, Interactive Brand Stories to Life in Your Booth.
conference-solution-img-2x

Deliver an Interactive Booth
Experience Without Spending Big
Bucks on Custom Development

Run Stories on interactive displays or put QR codes on conference posters

Reduce

Costs

Conference Story templates alleviate the need for custom development

Fast

Approvals

Integrated compliance features ensure fast MLR approvals

Convert

Attention into Engagement

Activate HCPs with gamified experiences that get their competitive juices flowing

Measure

Brand Impact

Track goal-based performance metrics with STORYSOFT Native Analytics™

Deliver an Interactive Booth Experience Without Spending Big Bucks on Custom Development

Run Stories on interactive displays or put QR codes on conference posters

Reduce

Costs

Conference Story templates alleviate the need for custom development

Fast

Approvals

Integrated compliance features ensure fast MLR approvals

Convert

Attention into Engagement

Activate HCPs with gamified experiences that get their competitive juices flowing

Measure

Brand Impact

Track goal-based performance metrics with STORYSOFT Native Analytics™

conference-solution-img-2x

Ready to Experience STORYSOFT for Yourself?

Conference Solution Examples

Display Interactive Experiences in a Stand at Your Conference Booth

  • Bring HCPs into your booth and let them engage with the interactive experience
  • Display QR code CTAs within the Story which open brand resources on the HCPs’ phone
  • Trigger automated email follow-ups to activated HCPs
conference-interactive-scannable (1)
conference-poster-scannable

Transform Static Posters Into Personalized Digital Experiences Using QR Codes

  • Add QR Codes to posters throughout the conference that link to Stories
  • Add audio and interactivity to bring the experience to life without the time and costs for shooting video
  • Personalize the Story content based on HCP selections

Display Interactive Experiences in a Stand at Your Conference Booth

  • Bring HCPs into your booth and let them engage with the interactive experience
  • Display QR code CTAs within the Story which open brand resources on the HCPs’ phone
  • Trigger automated email follow-ups to activated HCPs
conference-interactive-scannable (1)

Transform Static Posters Into Personalized Digital Experiences Using QR Codes

  • Add QR Codes to posters throughout the conference that link to Stories
  • Add audio and interactivity to bring the experience to life without the time and costs for shooting video
  • Personalize the Story content based on HCP selections
conference-poster-scannable
DATA AND ANALYTICS

Measure Conference Performance

  • Effortlessly capture user engagement activity
  • Continuously track performance with a real-time web dashboard
  • Easily obtain contextual insights around audience behavior and message effectiveness
  • Securely export first-party data into brand’s data hub
DATA AND ANALYTICS

Measure Conference Performance

  • Effortlessly capture user engagement activity
  • Continuously track performance with a real-time web dashboard
  • Easily obtain contextual insights around audience behavior and message effectiveness
  • Securely export first-party data into brand’s data hub

How quickly can you create conference experiences?

+

6-8 weeks. That’s from kickoff through MLR approval. Utilizing our existing conference solution instead of building custom experiences with agencies allows healthcare marketers to move quickly.

How do I collect performance metrics?

+

Don’t worry, analytics are integrated into our conference solution, so you don’t have to worry about adding third-party tracking software to your healthcare conference experiences.

Can I use conference experiences on other channels?

+

Yes! If we know up front that you want to use the experience elsewhere, we can develop it to run on a large touchscreen display and optimize it for other channels.

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