REP-DELIVERED SOLUTION
Boost Rep Impact With Personalized Digital Story Leave Behinds
Extend rep sales calls with virtual experiences for HCPs
REP-DELIVERED SOLUTION
Boost Rep Impact With Personalized Digital Story Leave Behinds
Extend rep sales calls with virtual experiences for HCPs.
Continue to Engage and Activate HCPs Long After the Initial Sales Call Ends
Drive more value from each rep-to-HCP interaction
Reduce
Print Costs
Transform static printed leave behinds into personalized digital experiences for HCPs
Distribute
Through QR Codes
Reps generate a QR code from their CVA that HCPs can scan to access a personalized Story
Extend
Virtual Time With HCPs
Reps put personalized Stories onto customers’ phones so HCPs can engage when it’s convenient for them
Send
Data Back to Reps
When HCPs engage, data is collected and transferred back to reps for use during future sales conversations
Continue to Engage and Activate HCPs Long After the Initial Sales Call Ends
Drive more value from each rep-to-HCP interaction
Reduce
Print Costs
Transform static printed leave behinds into personalized digital experiences for HCPs
Distribute
Through QR Codes
Reps generate a QR code from their CVA that HCPs can scan to access a personalized Story
Extend
Virtual Time With HCPs
Reps put personalized Stories onto customers’ phones so HCPs can engage when it’s convenient for them
Send
Data Back to Reps
When HCPs engage, data is collected and transferred back to reps for use during future sales conversations
Ready to Experience STORYSOFT for Yourself?
Rep-Delivered Solution Example
Scan the Code to Experience Our Rep-Delivered Solution for Yourself
- Pull through personalization data from reps’ CVA into Stories
- Activate HCPs with personalized interactive content
- Follow up automatically with rep-triggered emails sent to activated HCPs
- Transfer HCP engagement data back to reps and marketing
- Measure performance with integrated first-party analytics
Rep-Delivered Solution Example
Scan the Code to Experience Our Rep-Delivered Solution for Yourself
- Pull through personalization data from reps’ CVA into Stories
- Activate HCPs with personalized interactive content
- Follow up automatically with rep-triggered emails sent to activated HCPs
- Transfer HCP engagement data back to reps and marketing
- Measure performance with integrated first-party analytics
DATA AND ANALYTICS
Measure ROI by Aligning Story
Data With Script Lift Data
- Effortlessly capture user engagement activity
- Continuously track performance with a real-time web dashboard made available to reps and marketing
- Easily obtain contextual insights around audience behavior and message effectiveness
- Securely export first-party data into brand’s data hub for use in measuring ROI
DATA AND ANALYTICS
Measure ROI by Aligning Story
Data With Script Lift Data
- Effortlessly capture user engagement activity
- Continuously track performance with a real-time web dashboard made available to reps and marketing
- Easily obtain contextual insights around audience behavior and message effectiveness
- Securely export first-party data into brand’s data hub for use in measuring ROI
Do HCPs actually scan the QR codes?
Yes. It’s a frictionless delivery method for digital content and the majority of HCPs are used to scanning QR codes post-COVID.
Can Stories coming from reps be personalized to HCPs?
Yes! Stories can be personalized in multiple ways based on segmentation, geographic, and behavioral data in order to deliver highly personalized digital experiences to customers in the moment.
Can reps see what HCPs do in the Stories?
Absolutely. STORYSOFT collects HCP engagement data and provides it back to reps. If you use Veeva CRM, we can write our data back to your reps’ Veeva Timeline for integrated access.
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See how to increase pharma sales rep impact with STORYSOFT