Instagram Stories for brands. It seems like a no brainer… The big question –> Is all that time, money, and energy you spend creating Instagram Stories worth it? That’s exactly… Read More »Instagram Stories for Brands: Is the Juice Worth the Squeeze?
No matter if your customers are in a physical brick and mortar store, visiting you at an event, or shopping your e-Commerce site, marketing technology is available to get you… Read More »The Next Great Marketing Nexus: Storytelling and Personalization
The biggest gap in digital marketing today exists between capturing consumer attention and converting that attention into some sort of meaningful action for the brand. Like customer acquisition, sales, and… Read More »The Biggest Gap in Digital Marketing and the Storytelling Solution
Customers are the lifeblood of any successful business. Having a strong customer acquisition strategy helps brands fill the customer funnel. It starts with lead generation, and adding prospects to your… Read More »Add Prospects to Your CRM Database Using Storytelling
You buy into storytelling for marketing, but don’t know what stories to tell. That’s OK. This article will provide you with a list of all of the different types of… Read More »Types of Stories Brands Can Tell: The Ultimate List
If your brand is not providing me with the experience I want, the content I need, or the information I’m looking, at the moment I want it, you lose me.… Read More »2 Personalized Marketing Examples to Help Your Brand Stand Out
In a global cluttered marketplace, how do you get your products to stand out? It’s the biggest questions brands need to answer today. It’s a consumer driven world, and if… Read More »Successful Product Marketing Starts with Storytelling
The future of marketing centers around a brands’ ability to deliver a magical digital experience, personalized to an individual, at the right time, with the right message, and through the… Read More »The Future of Marketing is Personalized Digital Storytelling
The time is now for interactive storytelling in marketing. Various factors are coming together that all point towards brands needing to find a way to break through the clutter, emotionally-connect… Read More »Interactive Storytelling in Marketing: Is the Hype Real?